October 27, 2004
- 100 calorie portions as a marketing tool
I think the 100 calorie packs are going to be really, really popular, and here's why: 1) They are easy- all the measuring is done for you 2) They allow you to try a product to see if you like it- if not, you can distribute the other sealed packets to other people 3) They don't require too much planning or forethought- just grab one and go.