Recap of the Authority Summit

Allright.. I am back from Las Vegas after a very successful event, The 2007 Authority Summit. We had more than hundred people at the event, and some big name speakers, including Howie Schwartz, Mike Filsaime, Dave Lakhani, David Bullock, Mike Stewart and Elsom Eldridge. It was a fantastic event, if I do say so myself. This was the first large scale conference I ever organized and it went very well. In fact, I've been invited to organize two more live events next year.

We learned some fantastic new strategies for dominating the web; I'll be sharing more of these over the next few weeks. I just wanted to pop in and say hello as it's been while since I wrote you. I'm back in my office now and ready to share some very cool strategies for getting more traffic to your website, including topics such as viral marketing, conversation domination, and bending the web.

David Bullock gave a phenomenal presentation on the importance of tracking. My favorite phrase of his: traffic plus tracking equals transactions. Mike Stewart's presentation was on using Audio and Video in Wordpress- he made it so simple and easy that I can't wait to try it out on this site.

One of the biggest reminders I got from the Summit was about the concept of leverage. The event reminded me about using all the contacts, all the influence, and all the connections I possibly can to promote my message and my business. I have spent many years waiting to be invited to the table; I determined recently that I need to step up and not wait to be asked.

I think this is such an important lesson for all of us entrepreneurs, as we might be missing out on powerful points of leverage because we wait to be asked instead of stepping up to claim.

What about you? What in your business could you step up and claim?

What would you gain by doing so?

To read more about the Authority Summit, visit Jack Humphrey's blog

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