Tips for Building Your Expert Status part IX

Tip #9: Use client case studies or examples. One of the best ways to subtly showcase your expertise is to use client case studies or examples. People want to know two things: have you helped others with similar problems? and, if so, how did you do it? The well written or well presented case study will answer both these questions. Pull together 2-3 of your most successful client stories and start to share these at every opportunity.

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